Some time ago, you may well remember, I undertook a challenge to raise money for charity through the sale of my ebook, LinkedIn Made Easy. I thought I'd let you know that most of the money did, in fact go to entrepreneurs at Kiva.org and you can find out who they were at my lender page on Kiva. You can find it at: http://www.kiva.org/lender/lindaph
The kind people at WordPress.com have just sent me a link to my ‘Year of Blogging 2011‘. An opportunity to review my activities on my blog, Woman on the Edge of Reality. When I read through them I must admit to be a little disappointed in myself and then I realised that I could easily do better. I haven’t been as active on my blog as I could have been and I have regularly posted about ‘doing better’ or ‘writing more’ and have yet to achieve both of these aims. So why promise something if I’m unable to deliver?
Well, it’s because I believe in the value of blogging not only because it exposes me to a wider audience but because it helps me gather and clarify my own thoughts and opinions. There are some actions I could do more frequently and more effectively to make my blogging activities really count.
1. I could write more frequently – I have to admit that I’ve found it difficult over the last couple of years to know what to write about, mainly because I work across so many different areas and I have a huge number of interests too. Deciding at the beginning of December that I would move all work related ‘stuff’ on to my business web site has been a huge step forward and should make it easier to write in the future.
2. Comment on other peoples blogs – I read a lot of blogs on a daily basis but only comment on a few of them. Often I will think something along the lines of ‘I’ll come back to that and write a comment later’; but I rarely do because I forget, I move on to another task or I forget how I found the post in the first place. The solution then is to write my comment when I read the post!
3. Use Twitter more effectively to identify the blogs and bloggers that I would like to follow myself – I love Twitter, it’s immediacy when I have something on my mind is brilliant for a butterfly like me who is forever travelling around the web gathering ideas.
4. Work with themes – it’s something I regularly suggest to clients but is clearly a case of ‘do as I say, not do as I do’. When you have a theme to write about it becomes so much easier to find subjects within the whole that deserve short (or long) blog posts of their own. For instance, I could write about the art of writing, I could write about the speeches I give at Toastmasters, I could write about how I’m doing with my current and my next novels ….. the list is endless, I just need to make it effective.
5. Create a blogging calendar – this is another suggestion I regularly make to clients but have rarely followed on this particular site (I have done it when working with client blogs though which is a defence in my favour y’honour). The calendar will be dependent on your own particular interests but for me it might include writing competitions, NANOWRIMO, toastmasters events, presentations I give, or even the world of women’s health (think Breast Cancer awareness month in October).
This time next year, I will review how well I’ve done against my five tips to help me blog more effectively and I’ll keep you posted as well.