I spent most of yesterday undergoing media training with David Drysdale of DM4. Despite the fact that over the years I’ve done a lot of newspaper, radio and television interviews, I have to say I was disappointed at how badly I performed – and I thought I was good …… just goes to show how wrong you can be!
David talked three of us through the basics of dealing with the various types of media and then put us through two mock interviews. My first wasn’t too bad, but it was supposed to be a chat show and I didn’t talk for long enough (those of you that know me and who are now rolling round can get up off the floor – it’s true!!!). The second though was designed to be your worst nightmare and I’m not ashamed to say I lost it completely ending up with my head on the table bemoaning the fact that I couldn’t do it.
The questions were designed to challenge you in the areas that you were most sensitive about – the theory being that if you could take that, then you could deal with just about anything. Having said that when I did eventually recover my composure I did really quite well forcing David to fling the rest of his questions over his shoulder as I left him nowhere to go.
For those of you who may have to face the media in the future then you can’t do better than train with David – it will challenge and inspire you to be the very best you can be. You can find him at his website at: www.dm4.biz