Well, Michelle and I have finally completed the report and you can download it from the website to read at your leisure. It threw up some very interesting findings as well and certainly lays down a challenge to the Recruitment industry about how they could (or is that should) be taking the opportunities that seem to be developing around Social Media far more seriously than they may well be doing.
That is not to say, of course, that in some quarters a lot of ground is already being gained by those innovative enough to take the plunge and embrace the changes that are taking place.
Some of the main findings included:
- Despite the vast amounts of money spent on advertising the availability of radio for recruitment – only 3% of our respondents had used in the last 12 months
- Social media was 6% MORE popular than traditional advertising
- Almost 70% of the respondents reported that their cost per hire was less than £1000
- Unsurprisingly perhaps, this reflects the reduced costs were cited as the biggest drivers towards the use of Social Media
I hope that’s given you an appetite for more, and if so why not download the social media recruitment report now.