A week or so ago I wrote a post about the importance of adding an About the Author page to your books, especially if they are ebooks. They should contain lots of lovely links to anything else you have written plus your own websites. It seems that the CEO of Goodreads, Otis Chandler agrees with me. Which is always very nice 🙂
Let’s face it, the Amazon Listing for a particular book is a bit thin really. It comprises mostly the product description and a few tags too but we all know how important rich data is as well and it’s worth knowing that Shelfari, another of the social networks for readers, allows you to add extra information to your book data. Because it’s owned by Amazon, that data shows up on the Kindle versions of your books.
I’m in the middle of a series of weekly (?) posts about how Authors and Writers could use LinkedIn more effectively if they wanted to and tomorrow I’ll be putting up a post about the Top Ten Groups for Writers and Authors.You can read the earlier posts on the Marketing for Authors and Writers page.
I’ve noticed two things from the posts I’ve already written; first very few people have commented on the posts and secondly those that have, have been less than enthusiastic. This makes me think that perhaps most writers and authors feel that LinkedIn is not their network of choice because they want to spend as much time as possible building that elusive Author Platform where they can connect with their fans quickly and easily. I would surmise that most seem to feel happier on Facebook, Twitter, Goodreads, Shelfari or their Blog. It seems that LinkedIn may be dismissed because it’s for business and professionals and it’s not a fun, happy ‘share my cute photo of a cat’ sort of place.
I’m here to burst that bubble and I’m hoping that today’s post may just begin a process of swinging your opinion around just a little in time for tomorrow’s clincher.
A little over a week ago I posted that I was about to try the new Kindle Lending Programme which gave me the chance to try offering Woman on the Edge of Reality free for up to five days. I must admit to having a lot of trepidation, I mean I had done very little marketing up till this point having hoped (vainly it turned out) that the fact that I had a lovely and loyal following with the Hysterectomy Association would carry me through … that’s not to say that they don’t still like me, just that I’d made that classic mistake and one which I’m always telling clients not to make and that is mixing up your markets .. it just doesn’t work!
Your book is your baby, you’ve worked long and hard to get it to the stage it’s at and it is hard not to feel downhearted when the adoring fans you had hoped would surround you immediately it was published fail to materialise and the sales don’t do as well as you had hoped. However, it’s also important to remember that the majority of people who say they want to write a book never do and you have already achieved something quite remarkable, so give yourself a pat on the back and then move on to the next phase.